Activity 8

Cross-Cultural Communication

Students develop awareness of cultural differences in business communication and practice adapting their style for diverse professional contexts.

Intermediate to Advanced 60–90 min 3 Sub-Activities

Sub-Activities

1
Cultural Dimensions Exploration
Not Started 1 Exercise

Introduce Hofstede's cultural dimensions. Students identify where their own culture sits on each dimension.

2
Cross-Cultural Scenario Role Play
Not Started 1 Exercise

Pairs role-play cross-cultural business scenarios first incorrectly (ignoring cultural differences) then correctly (adapting style).

3
Communication Style Adaptation
Not Started 1 Exercise

Students rewrite a direct email for a high-context audience and vice versa.

Business Report Writing Product Launch Planning
Materials
  • Cultural
  • Dimension
  • Profiles,
  • Scenario
  • Cards,
  • Reflection
Assessment
Peer evaluation rubrics
Instructor observation
Interactive exercises
Self-reflection